How to Make Marketing and Sales Work Together Like Peanut Butter and Jelly
Marketing is about telling your story. Sales is about having conversations. From the point of view of marketing, every single business is unique. No two are exactly alike. The mistake occurs when everyone in the industry looks at what others are doing and copies it. The story is no longer unique. To sell more and … Continue reading How to Make Marketing and Sales Work Together Like Peanut Butter and Jelly
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